Alune Bali is part of the W Bali Hotel, which, in turn, is part of the Marriott Group of hotels. It positions itself as the swankiest beach club on the island, and certainly, the prices reflect the positioning.
But does it deliver amazing value for money, or are you just being overcharged for cocktails because of the brand names attached to this Seminyak beach club?
We sent out our team to discover all they could about Alune, from the minimum spend to the price of a night out there, to which international DJs we might expect to see at this venue.
This is what they discovered.
Introduction – Getting To Alune Beach Club
Getting to Alune is easy enough, and because it’s on the hotel premises, you can get Grab or Gojek to drop you at the door of the W, and someone will show you how to get to the beach club from there.
You can also opt to use the hotel parking for a fee or park nearby for a smaller fee. We would note that this area can be quite busy and cheaper parking may be thin on the ground, particularly at peak times.
Where Is Alune Beach Club? Jalan Petitenget Seminyak, Kerobokan Kelod, Kec. Kuta Utara, Kabupaten Badung, Bali 80361
Website: Alune
Opening Hours: Open daily, every day except for Nyepi, from 10 a.m. to 1 a.m.
What’s Inside Alune Beach Club?
Woobar is a big beach club spread across several levels. It has restaurant and bar facilities, a dance floor, several pools across multiple levels, including a huge central lagoon pool, and seating areas that include daybeds and sofas.
Our Review Breakdown For Alune Beach Club
Our review criteria are the same at all beach clubs in Bali. The team visits and then ranks each club against 20 categories with a score of 1 (worst) and 5 (best) in each category.
They vote on these scores, and then the club is given an overall score from 20 (worst) to 100 (best). This ensures that their opinion is consistently reflected in the review.
Once a review is live, it stays up for at least a year before we revisit the beach club for a re-review.
Pre-Club Advertising
We confess, we’ve never seen an advert for Alune anywhere. In fact, we were surprised to learn that Woobar (the old beach club on this site) was gone and had been replaced.
Now, given the financial might and strength of the W hotel brand, we kind of expect a bit more, and we suspect this failure to advertise is one of the key reasons the club was quiet every time that we visited.
Score: 1/5
Location
This spot in Seminyak is easy to get to, the beach is very popular, and there are plenty of other bars, restaurants, etc. within walking distance.
The only downside of this location is that the traffic can get pretty bad, and you need to allow for lots of extra travel time if you’ve booked a bed in advance, or you might lose your substantial deposit.
We should also mention that the W itself is an absolutely stunning hotel with other restaurants and bars on offer to non-resident guests, to enable you to spend quite some time here, even if the beach club doesn’t hold your attention all day long.
Score: 4/5
Booking Process & Seating Options
Things have improved a little since the Woobar days, and like many hotel beach clubs, Alune is now using SevenRooms for bookings.
Unfortunately, this is a system for restaurants and not one for beach clubs. While you can pick day, time and type of seating, you can’t pick your exact seat.
You will, however, be expected to pay your minimum spend plus tax and service charge to secure your seat, and if you don’t show up, this money is forfeited.
We admit we like this system; it’s fair to the club and to the customer. You get a guaranteed seat, they get paid whether or not you use it.
Score: 3/5
Entry Fee
There is absolutely no entrance fee for Alune, and while you do have to agree to a minimum spend for certain seats, you can take a luxurious seat near the bar without any such agreement.
In fact, one of our reviewers was jolly pleased to be asked if he wanted to move to a bigger table, because he had opted for the smallest one and there were others available.
We’re big believers in a free entry route for beach clubs, it allows you to go and have a look around and then decide if the place is your vibe or not before you commit to buying anything.
Score: 5/5
Minimum Spend
We are in favour of minimum spend requirements in beach clubs. They help to ensure that the club has an incentive to operate a booking system (we hate driving for hours across Bali only to be told there are no seats available when we arrive).
And as long as, like Alune, there’s an area of free seating available, it’s fair enough to expect you to spend enough to justify their investment in daybeds, sofas, lounges, etc. everything here (as you’d expect in the W) is a cut above pub seating anyway.
Our team were also impressed by how reasonably priced the minimum spend is here, starting at just 1.5 million IDR ++ (about $80 USD or $130 AUD at today’s exchange rate). Given the brand here, they could be much more expensive.
Score: 4/5
Welcome And Security
The welcome process starts at the front door of the hotel, and we can honestly say that our team felt very welcome. We were guided through the hotel by the lady who met us as we stpped out of our car and then handed over to a member of the beach club staff.
The welcome inside the club was warm and welcoming, but also efficient, we established quickly that we weren’t residents and what kind of seating that we desired and were then shown to our seats.
There’s some security at the main entrance of the hotel and cars are thoroughly searched, but there’s no body check on the way in, which is something they might improve in future.
Score: 4/5
Inclusions
With the free entry option there are no inclusions except a seat and frankly, that’s still a pretty good deal compared to some other beach clubs on the island (Zumana we’re looking at you here).
And if you pay a minimum spend, you can get a towel, access to the changing rooms, pools, etc. which is also very much standard for Bali’s beach clubs, though not quite as good as FINNS where everyone can use the pool.
Score: 3/5
Service
By far, the most exceptional thing about Alune Beach Club is the service. We’ve rarely felt more welcome or wanted at any beach club in the world.
They anticipated our every request, brought free snacks and were always available when needed. This was Balinese hospitality married to the professionalism of the brand and it was fantastic.
We’d come back just for the service at Alune, it really is that good.
Score: 5/5
Entertainment
Sadly, there’s no real entertainment at Alune Beach Club. It’s more a place to kick back and relax with your friends and family and that’s perfectly OK by us.
In the evenings, this chill vibe, makes it a nice spot for a date night too, you can be assured that things aren’t going to get rowdy and out of hand here, everything is designed to ensure that guests have a very calm experience and of course, that has a lot to do with the big brand name luxury hotel managing the place.
There are, however, other bars and restaurants in this hotel and if you want live music, for example, you can simply leave the beach club and join at one of the other bars.
Score: 1/5
Pool Quality
We love the pool here; it’s huge and perfect for swimming in during the day and cooling down with a drink at sunset.
It does close during the evenings, but that’s fair enough; it would be hard to put lifeguards on such a big pool with limited light.
It’s also very clean and very well-maintained. It’s a key feature that we think will bring in plenty of guests again and again.
Score: 5/5
Menu/Drinks Pricing
The W is a high end hotel and we can remember being a bit shocked about prices in this place back when it was the Woobar, but things have changed a little since then and Bali as a whole is more expensive.
Now, there’s no doubt that this isn’t the cheapest beach club on the planet and some menu items are expensive 250,000 IDR ++ for a cocktail, for example, is one of the highest on the island.
However, overall, most things are competitive with the industry as a whole and that’s pretty good for a 5-star hotel.
Score: 3/5
Food And Drink Quality
On this subject, Alune hasn’t improved over Woobar, but only because there’s no real improvement possible.
The food portions are good, and the quality of fare is excellent. The cocktails are beautifully presented and they are more than strong enough.
Sure, it’s expensive in Alune, but it’s not bad value at all. We would put them among the top beach clubs in Bali in this category.
Score: 5/5
Sunset View
We aren’t positive that you can see the sunset from every part of this hotel beach club but you can certainly see it from some of the club.The overall beach view is obscured at the moment due to ongoing renovations.
If you can get it, the view over the ocean is very nice and the beach looks great as the sun dips below the horizon.
People come to Bali, at least in part, for the spectacular sunsets and we feel that every beach club should offer a great sunset (or sunrise on the other side of the island) view.
Score: 3/5
Music And Ambience
The vibe here is “chill”. They do have a DJ but the objective is not to have you raving and raging but to ensure that you have a pleasant backdrop for conversations and connections.
That means, the volume’s low and the music is sort of bland, but we don’t mind that. Not every beach club has to be about big parties. This one knows what it’s about and is creating a more intimate atmosphere for the days when you just want to kick back and relax.
Score: 3/5
Payment Options
It’s the Marriott Group, so as you’d expect they will be happy to take your money in any way that they can and this includes card, cash and QRIS.
They can’t accept crypto, but that’s probably not because they don’t want to, but because it’s against the law in Indonesia to accept crypto.
Score: 5/5
Exit Process
Leaving this beach club is as much of a pleasure as arriving at it. Everyone wished us a cheery farewell, and it’s simply a question of retracing your steps to the front door of the W Hotel when you’re ready to get in a Grab.
One of us got a little lost on the way out, and was escorted by a member of staff to a bathroom, before being given directions to the lobby. It was all done with courtesy and charm, no sense of annoyance or frustration.
Score: 5/5
Transportation
There is a taxi mafia operating in this area but fortunately, as long as you stay in the hotel grounds, you can summon a Grab or Gojek to the entrance without interference.
However, this is a popular part of the island and you may well find that you’re waiting a long time for a ride here, so book before you leave the venue and then you won’t spend too much time standing around.
If you parked in the hotel car park, getting your vehicle back will be very easy too.
Score: 4/5
Social Media Presence
It’s fair to say that while Alune Bali has a social media presence, it’s very much in its infancy and the Marriott doesn’t appear to be trying very hard with it.
There are some artsy shots of stuff, but nothing that helps you understand what it’s like inside or who the target audience is.
This kind of bland corporate rubbish is a bit dissapointing in 2026..This beach club is good enough that it deserves better promotion than this.
Score: 2/5
Other/General Comments
We find Alune to be a massive improvement on the Woobar that preceded it. All of our criticisms of the old beach club have been fixed and there’s no doubt that this is an excellent place to relax for some hours with a few drinks and friends.
We wouldn’t come here to party. But if we wanted to impress a date with something more intimate? It would be one of our first choices.
Score: 5/5
Our Overall Opinion On Alune Beach Club
Alune has picked up 13 points over its predecessor to sit on 70/100 which is an excellent score for a beach club here in Bali.
We loved its vibe and the incredible service that the staff provide. Sure, it’s on the expensive side, but there’s value there too. It’s not an example of big brand greed, there’s a good experience to be had at Alune.
It’s not the busiest beach club, but we don’t think they’re aiming for that, either. This is a place for conversation, laughter and being among beautiful people. And it does that very welll, indeed.
Score: 70/100
FAQs
Can You Swim At Alune?
Yes, you can swim at Alune. However, you will need to commit to the minimum spend that is associated with their daybeds.
Then, you will be furnished with towels and access to the changing rooms, showers, etc. and have a very comfortable seat on which you can relax after splashing about in the pool.
What Can You Do At Alune Beach Club?
This is a chill-out club and that means you can swim, eat, realx and drink at Alune. This isn’t a place set up for parties and you are unlikely to have any wild nights here (though they may occasionally have special events that change this vibe) but there is a dance floor if you need it.
We would note that because it’s a quiet place where people gather to chill out and talk rather than to party, there’s less of a social vibe to Alune, so it’s a good idea to take a partner or a friend (or more than one) if you visit or you may find it’s a bit lonely.
Is Alune A Family-Friendly Venue?
Yes, you can take your children to this beach club but there are no special amenities for them. You are also expected to keep your kids under a reasonable level of control and ensure that they don’t annoy other guests.
Because the vibe here is relaxed, your children will be fine to dine with you here even in the evenings.
Who Owns Alune Beach Club?
Alune Beach Club is part of the W Hotel on Petitenget Beach. The W Hotel is owned by the Marriott Group a globally recognized consortium of hotels.
Final Thoughts On Alune Beach Club
When we visited Woobar, the previous beach club at the W Hotel, we were quite disappointed, it was very expensive for what it was, without offering anything much in return.
Alune Beach Club, on the other hand, was a pleasant surprise this is a beach club that knows what it’s about, providing a relaxing environment for high-end clients who’ve come to Bali to unwind after a long year of work.
The service culture is among the best on the island and the majority of other details are taken care of to a very high standard too.
It’s not a party destination, but it’s a great place to warm up for a night out or to come to chill out with a few friends or family members when you want conversation and good times in a stylish, comfortable environment.
If you found this review useful, you should also check out our reviews of La Plancha Bali and La Brisa.
